merchants of cool

What is it about sex and showing off your body that attracts young people so much? Is it the sense of maturity or the attention of others? After watching "Merchants of gold" it was obvious that commercials and celebrity's all brainwash us. (the viewers) As a young kid when the spice girls where out it was cool to have pants like sporty spice, or a lollipop like baby spice. If only we knew it was a fad that would soon be outplayed just like every other trend. Yet trends are meant to end sex appeal will be on going as long as its showed on t.v, the Internet, and everyday activities. And as long as celebrities are showing its okay to show half of your body, then all the viewers will find it okay as well. 

whether its from the "life" commercials( an add for water with animated football players that turn into lizards), to commercials about coke (also advertising a football player). Are corporations grabbing the attention of viewers by trying to sell  products that mentors such as athlete's would use. Each commercial/corporation has a mission to draw in there viewers with someone, or something they can look up. I don't think that's evil i actually think its genius because people are so brainwashed by the media that they don't bother to overlook the obvious.   

There should be an age limit to certain things being advertised but corporations could care less about the age of the viewer as long as they buy there products. My mom and where talking and she brought up the Mac and PC commercials. There are two guys ones okay looking and skater boy hair, and then the other guy has a pocket protector nerd glasses and greasy hair. Now in relation to "cool" the Mac guy who is way better looking then the PC guy is trying to get viewers to buy a Mac and get money for the corporation that he is working for. We are in a trance... buy product, pay corporations, and then the corporation pays the mentor that we all "look" up to. Merchants of cool definitely changed my perspective of certain media ads.